Car Business

Product performance requirements are significantly different today from what they were 10-15 years ago. Now the performance threshold has been raised yet again for premium products.

Pirelli wishes to achieve better market segmentation for premium products, and specifically in the category of winter products, including the different studded tyres made for the Nordic and Russian markets.

The Company also intends to continue obtaining certification of its premium tyres for the most prestigious car models.

Even the top product line, the PZero, will contribute to further developing the position of premium tyres through product certifications, which in turn make the firm a partner of top car makers like Bentley, Aston Martin, Porsche and BMW. This will be achieved by exploiting the priceless know-how developed in the Formula 1 programme, which will be continuously transferred to highway products.

SUV vehicles, representing a segment that did not even exist until about 20 years ago, will benefit from lighter products, with improved mileage and at least 30% less rolling resistance than today.

These green characteristics will also be found in the principal ecological line, the Cinturato product family, which will offer comprehensively improved green performance.

The challenge today and in future is to make simultaneous progress in terms of rolling resistance, grip and stopping distance under wet conditions, and also run flat and self-sealing technologies.

The Pirelli Noise Cancelling System is the new technology developed by Pirelli that can reduce noise by 2 to 3 decibels inside the vehicle passenger compartment, equivalent to half of the total noise, and doing so without interfering with the other tyre characteristics in any way. The system absorbs the vibrations released by compression of the air during the compression phase and reduces its transmission inside the passenger compartment, with a significant improvement in driving comfort. Developed by Pirelli for the Audi Group, it responds to increasing demand in the automotive world, in step with the latest European noise abatement regulations. The Pirelli Noise Cancelling System is currently available as original equipment on the Audi RS6 and RS7, which are equipped with P Zero tyre sizes 285/30ZR21 and 275/30ZR21, respectively. The tyres featuring this system will have the letters “PNCS” stamped on their sidewall, representing an additional confirmation of the historic partnership between the two companies.

New products

In 2013 Pirelli car tyre research and development activity created new green products.

The Pirelli Winter Sottozero 3 tyres were presented in a preview offered to over 400 European dealers last March in Austria, between Seefeld and the Kühtai pass at over 2,000 metres: the third generation of ultra-high performance tyres for the winter season, conceived to equip sports cars and powerful sedans and offer grip on water, ice and snow.

Here are the principal characteristics of this new product line:

  • An innovative compound made of functional polymers (that improve the mechanical, thermal and dynamic properties of the compounds), improving tyre performance.
  • An improved profile to guarantee greater mileage through uniform contact with the ground.
  • A more rounded shoulder to shed much more water. 
  • The deep grooves that help water to drain away.

The new line guarantees control, mileage and grip under wintry conditions.

The Winter Sottozero 3 tyres are offered in bore sizes ranging from 16 to 21 inches and in 11 runflat versions.


As has been previously illustrated, Pirelli enjoys close relationships with the world's leading car makers, which are cultivated to provide original equipment tyres and essential to the development of new products and implementation of new technologies.

In February, at the Parco Naturale delle Dolomiti e della Val Fiscalina nature preserve, the new Jaguar XF Sportbrake station wagon was tested for its performance under all hazardous winter driving conditions, including steep climbs, being equipped with the Pirelli Winter Sottozero™ in the 18, 19 and 20 inch sizes. Three days of tests on snowy, wet, slippery or simply icy roads, including a spin around the Auronzo di Cadore circuit, revealed the strengths of the winter product that reproduces the UHP characteristics of the PZero family: compounds for high performance under wet and icy conditions, with side grip on snow and dry roads, but also traction and braking on snow and handling on dry roads. The Pirelli Winter Sottozero tyres also feature a mark – “J” or “JRS” – which indicate that these tyres were developed specifically for this car, through a joint fine-tuning effort between Pirelli and Jaguar.

The number of types of Pirelli tyres certified on Jaguar Land Rover vehicles has now climbed to 69.

A new achievement in the historic collaboration between Pirelli and Maserati is represented by the ad hoc development of tyres specifically for the new Ghibli, presented in Milan in May. Pirelli researchers developed a dedicated version of PZero tyres to satisfy the high-performance demands of the latest Maserati model.

The summer tyres of the top-performing family of tyres in the Pirelli product line were custom-made for the new Ghibli. They are marked with the letters “MGT”, dedicated tyres offered in the 18, 19 and 20 inch sizes.

Once again flanking great car designers, Pirelli has equipped the latest car designed by Studiotorino: the customised Moncenisio model, derived from the Porsche Cayman S. The name of this new car is borrowed from one of the most beautiful Alpine passes in Piedmont.

This new “Fine Sports Car” made by the Piedmont firm is equipped with PZero tyres in the following sizes: 235/35R20 front and 265/35R20 rear.

Lamborghini celebrated 50 years of history at the “Fondazione Pirelli” foundation in Milan, where the car maker based in Sant’Agata Bolognese opened the festivities with a press conference, including the participation of Maurizio Boiocchi, CTO Pirelli, and Stephan Wilkelmann, Chairman and Chief Executive Officer of Lamborghini. The partnership began in 1963, the year when Ferruccio Lamborghini asked Pirelli to supply the tyres for the first car made by his newly formed company.

This was the 350 GTV, presented as a prototype at the Turin Car Show that same year.

This relationship is based on shared values: technological innovation, passion, a taste for beauty, challenge, speed and racing. It is also based on an “ethical approach to doing business”, as the Chairman of Lamborghini mentioned. For its fiftieth birthday, Lamborghini organised a special tour that began in Milan – with over 700 Lamborghini that had arrived from around the world at Piazza Castello – and, after stopping at Forte dei Marmi and Rome, ended at Sant’Agata Bolognese, location of the company headquarters, for the grand finale of the celebrations.

The fact that Lamborghini chose the Pirelli location to celebrate its own fiftieth anniversary confirms that, together with the extraordinary technological quality offered by its respective products, the relations between corporate functions – R&D, Production, Quality, Procurement and even Top Management – have also gone beyond the simple customer-supplier relationship and transformed over the years into a solid personal as well as professional relationship.

For years Pirelli has been the exclusive supplier of all models, from the historic Miura and Countach, to the current Gallardo and Aventador, and will continue to be so for the next models that are currently being designed. Moreover, it is common knowledge that Lamborghini belongs to the VW Group, of which Pirelli is proud to be the principal supplier for its prestige and premium brands such as Bentley, Porsche and Audi and the second biggest supplier at the VW Group level. This status has been achieved through the quality and innovative content of its products and its capacity to serve customers in areas such as China, Russia, and the Americas.

For its “commitment, competitiveness and capacity to innovate, with development of the Self Sealing technology that exhibits technological know-how and corporate capacity to meet future challenges”, Pirelli was given the “Global Champion” award as part of the Volkswagen Group Award, the prize that the car maker awards every year to its best suppliers. This award recognises excellence in global partnership, product quality, competitiveness, project management and flexibility.

That recognition is testified by the many models equipped with Pirelli tyres – from the Porsche Carrera, Boxster, Cayenne and Panamera and Bentley Continental GT and Flying Spur to the Audi A3, A4, A5, A6, A7, A8, Q3, Q7, RS5, RS6 and TT, the Volkswagen Tiguan, Touareg, Phaeton and Golf.

An annual supply of six million Ultra High Performance (UHP) tyres for over 200 automotive approvals, in sizes ranging from 15 to 21 inches, plus another 250 approved versions under development and ready to be produced over the coming years. A long list of prestige and premium models equipped with Pirelli tyres, and a global partnership extending far beyond Europe over the years, has grown in Latin America, Mexico, China, and now also Russia and the United States.

car show

Pirelli equipped all the supercars at the 83rd Geneva Car Show held in March: Ferrari, Lamborghini, Maserati, McLaren, Audi, AMG, BMW, Jaguar and Porsche.

Drawing on the precious experience gained from supplying Formula 1, Pirelli is transferring more and more race car tyre technology to highway models with its premium tyres.

Two examples are the limited edition Ferrari Kers, a special version of the PZero Corsa Asimmetrico, and the PZero with the new fitment+1 for the new Aventador made by Lamborghini.


Pirelli research and development efforts earned it major recognition in competition during 2013. Races offer the testing ground for new technological solutions under extreme vehicle use conditions.

Pirelli was the sole supplier to Formula 1 for the third year in a row, with an evolution of its compounds from the previous year. Its aim was to increase thermal degrade and guarantee more pit stops, and thus greater spectacle for fans. Pirelli also returned to stock car racing in Brazil in 2013, after a five-year hiatus.

For Pirelli, Motorsport means: GT, Rally (including historic rallies), prestigious single-brand events like the Ferrari Challenge, Lamborghini Super Trofeo, Maserati Trofeo and many others. Motorsport competitions feature different categories, both on the racetrack and off-road events.

Over 250 championship events held in more than 40 countries around the world were equipped by Pirelli, for a total of 720,000 tyres supplied to the most famous car and motorcycle makers. This activity makes Pirelli the single biggest supplier of tyres to Motorsport both domestically and internationally.

Formula 1

Pirelli was confirmed as the sole supplier to the FIA Formula 1 World Championship. World Motor Sport Council confirmed Pirelli as the sole supplier of tyres to the FIA Formula 1 World Championship by renewing the contract that engaged Pirelli between 2011 and 2013, with the renewal period covering the 2014 through 2016 seasons.

In collaboration with the racing teams, the Federation and Pirelli worked together on further improvements to the safety and performance of the F1 Championship. Major changes in tyre test rules were also made to the FIA Sporting Regulations.

The principal changes are summarised as follows:

  • one of the 12 pre-season group test days governed by the 2014 Sporting Regulations will be dedicated to wet condition tyres.
  • each team dedicates one of the eight in-season test days already envisaged by the 2014 Sporting Regulations exclusively to tyre tests; this means that during each of the eight test days, at least one team, and up to a maximum of two, will concentrate on the tyre tests together with Pirelli technicians.
  • Pirelli will continue to define the tyre specifications and manage all aspects of their development, in close collaboration with FIA and the teams, and within the parameters established by the FIA Formula One Sporting and Technical Regulations. Moreover, Pirelli and the Federation have agreed to discuss the procedures for establishing a partnership to address road safety as part of the “FIA Action for Road Safety” programme.

Conclusion of the third Formula 1 season supplied with Pirelli tyres offers an opportunity to sum up the Pirelli commitment to Formula 1 in numbers.

The numbers for these first three years are important: more than 110 thousand tyres supplied, 3,000 pit stops, and an average of 56 overtakes per race. These three years were characterised by the continuous commitment of Pirelli staff both at the racetrack and at R&D centres, to respond to the needs of teams and race car drivers with ever-more sophisticated and challenging technologies and solutions, as repeatedly recognised by very people involved. Over the three-year period, the specifications changed completely every year, and evolved each year over the course of the season. This effort has no equal in the history of exclusive supplier relationships with Formula 1.

The relationship between Pirelli and the GP2 and GP3 series is also continuing. An agreement has been announced for a multiyear renewal that will continue the partnership that began in 2010 and engaged Pirelli as a key player in this series, which allows young race car drivers to prepare for the next step, Formula 1.


Pirelli has been participating in this class of competition since 1907, with the Peking-Paris raid, and was the exclusive supplier to the Rally world championship from 2008 to 2010, developing unique know-how in the field. In addition to its commitments in numerous national and single-brand championships, Pirelli is supplier to the FIA WRC Academy, the rally series created to train young rally stars.

Beginning in 2014, Pirelli will return to the Rally WRC World Championship, a series with which Pirelli has collaborated since way back in 1973. Pirelli is returning to this field after a brief interruption, operating under open competition conditions. This means that it will supply tyres together with three other tyre makers chosen by FIA to supply the Rally World Championship from 2014.

Pirelli is confident in the quality of its products, which have been further developed from the experience acquired in the meantime, especially from Formula 1. It believes that the most recent evolutions will allow its tyres to be even more competitive in future together with the latest generation of the World Rally Car races.

The rally is a fantastic challenge for a tyre maker, because the tyres are tested on all road surfaces and under a great variety of climate conditions.

The rally is an extreme sport, where the tyres can make a huge difference. Pirelli intends to become a true partner in a championship that will assume growing importance, thanks to greater promotion and a high level of interest by new car makers.

This year, Pirelli is going to continue developing and testing its own rally tyres, refining the latest PZero products for asphalt and the renamed Scorpion for dirt roads. They represent an excellent match of performance and durability and have been adapted to the most recent rules issued by the WRC, while always respecting the environment.

Motorcycle Business

Pirelli and Metzeler tyres are offering incredible levels of performance and safety as compared with the past. Pirelli will continue concentrating on its unique competitive advantages that already make it the best world motorcycle tyre maker.

It will use the technology coming from the Superbike experience to produce supersport applications. Enduro and SportTouring tyres, which will be increasingly used under all weather conditions, will significantly benefit from our dedicated product range to offer the best performance under wet conditions.

Metzeler celebrated its 150th anniversary in 2013. The celebrations began with a ceremony in Stuttgart organised by the German magazine Motorrad to elect Metzeler as the “the best brand of 2013 in the tyre category” for the fourth straight year.

new products

A spectacular wet road braking test was held at the new Taranto naval base in April 2013. The flight deck of the aircraft carrier Cavour was doused with water pumps operating at a pressure of 17 atmospheres, creating the unprecedented track for launching the Angel GT. Max Biaggi accelerated to 100 km/h and then braked hard at the previously marked braking point.

He first accelerated his motorcycle to full throttle, and then he stopped immediately on the wet asphalt. Thus, the six-time World Superbike Champion christened the Angel GT, the new sport touring tyre for naked small motorcycles, supersport motorcycles and touring motorcycles.

This unprecedented test was held by Pirelli thanks to the precious collaboration of Difesa Servizi S.p.A. and, in particular, the Italian Navy, which provided the flight deck of the aircraft carrier Cavour, moored at the Taranto naval base.

The Metzeler Legendary Knight was held in November 2013. During this event, the new SPORTEC M7 RR supersport tyres and the ME 888 MARATHON Ultra custom touring tyres in the Whitewall version and 23 inch front wheel size were introduced to the world for the very first time.

Original equipment

Mv Agusta, the prestigious Italian motorcycle maker, chose the Pirelli Diablo Supercorsa™ SP as original equipment for the base versions of the R and RR models in the F4 2013 line. The Diablo Supercorsa was chosen by motorcycle makers for their own supersports models because it has the characteristic of embodying everything that can learned from racing experience, and particularly from the Superbike, to which Pirelli is sole supplier. The Diablo is a highway tyre that can nonetheless offer the typical performance of racing products, thereby offering an ultra-performance tyre that can be used equally on the road or on the racetrack. One interesting detail of this tyre is that its compounds have been reinforced even more with a tread design that is repeated six times on the surface of the tyre.

These solutions now guarantee increased grip and traction, allowing the motorcycle to maintain higher speed at every leaning angle. The partnership between Pirelli and Agusta has been renewed and offers the world a combination of performance and technology. It is still possible to customise the tyre by applying special labels on its sidewalls, a characteristic that has made the Diablo a unique product much-loved by motorcyclists.

The press preview was held at the Autodromo Enzo e Dino Ferrari racetrack in Imola, where the new Ducati 899 Panigale was presented. This offered Pirelli the opportunity to confirm its leadership in the top of the line segment and the strong technological partnership between the Borgo Panigale based motorcycle maker. It has adopted the Pirelli Diablo Rosso Corsa as original equipment for its new motorcycle, in the 120/70 ZR17 size for the front wheel and the 180/60 ZR17 size for the rear wheel. The Pirelli Diablo Rosso Corsa tyres are the most versatile supersport tyres for highway and track use designed for flared and naked motorcycles.

Press Test

After being certified by the authoritative independent entity Motorrad Testcenter as the best sport touring tyre for mileage and having won the comparative test of sport touring tyres conducted by the prestigious German magazine Motorrad, the new Angel GT has also won top place in the comparative tyre tests held by the French magazines Moto Journal and Moto Magazine and the German magazine PS Das Sport-Motorrad Magazin. The comparative tests conducted by the three magazines compared the new Pirelli Angel GT with the Metzeler Roadtec Z/8 Interact M/O, Bridgestone Battlax T30, Continental Road Attack 2, Dunlop Sportmax RoadSmart II and Michelin Pilot Road 3. In all three cases, the testing entities gave the top score to the new Pirelli sport touring tyre, which won all four of the comparative sport touring tyre tests in 2013.

The new Metzeler Tourance™ Next moved up to the highest position on the winner's stand in the comparative street enduro tyre test organised by the authoritative German magazine Motorrad, which compared it with the Michelin Anakee 3, Bridgestone Battle Wing 501/502, Continental TrailAttack 2, Dunlop Trailmax TR91 and Pirelli Scorpion Trail. All of these tyres were tested in the 110/80 R19 and 150/70 R17 sizes, mounted on six Triumph Tiger Explorer motorcycle. The Metzeler tyre won because it offered the most balanced performance under all test conditions, performing outstandingly under dry conditions, while exhibiting excellent handling under wet conditions, combined with its high mileage.

Issue number 11/2013 of the German magazine shows that the six tyre models were tested at two different times – the first time when the tyre was brand new and then, the second time, after being used for 4000 km to determine the wear and tear and mileage of both the front and rear tyres. A fast road test was also performed (on the Autobahn and on a super highway) and, above all, under wet conditions.

In particular, the dry condition test measured performance in terms of maneuverability, steering precision, stability on curves, grip while leaning over, traction under acceleration, stability on a straight-away under full throttle, behaviour when carrying a passenger, behaviour under extreme conditions, travelling on a straight line and braking on curves.

The wet test was held on a track that had been soaked in water. In addition to the parameters listed above, Motorrad also considered the braking distance at a speed of 100 km/h, average travelling speed and time on the circuit, with the new Metzeler Tourance™ Next beating the competition.


Pirelli has accumulated an impressive series of motorcycle race wins.

Since 2004 Pirelli has been the sole supplier of tyres for the SBK World Championship, but also for the Supersport, Superstock 1000 and Superstock 600 classes.

The commitment of Pirelli has marked a major change from the use of past prototypes. Technically, this has translated into a significant increase in the quality and performance of its products, with constant technical development that has been made possible in part by the involvement of technicians and drivers on the various teams.

Its technical partnership has been confirmed for the four competition classes of the World Championship until the end of the 2015 season.

The eni FIM Superbike World Championship has seen lots of technical firsts, starting with the new line of 17 inch Diablo Superbike tyres for dry conditions, Diablo Wet for mixed conditions and Diablo Rain for very wet conditions. The new 17 inch tyres, used beginning this year, performed very well even in the Superbike class, confirming the expectations of both Pirelli and the race drivers, who steadily improved their times on the circuit and also toppled historic records.

In particular, at their season debut in Monza, with the Pirelli Diablo Superbike and Diablo Supercorsa rear tyres using the SC0 compound, the Englishman Tom Sykes broke the fast lap record on the circuit, and the Italian Marco Melandri broke the record for highest average race speed in the entire history of the Superbike World Championship, and the drivers covered a lap 1 second faster on average than in 2011. Once again in 2013, the world championship was fought out to the very end by four race drivers from three different teams. In the end, Tom Sykes celebrated his first world championship title on his Kawasaki, by beating the Aprilia team, which got the consolation prize of best motorcycle maker, its 52nd prize in little over twenty years, counting both speed and off-road competition. Sykes succeeded Max Biaggi, who had won the top prize the previous year by half a point. In 2013, for the first time Pirelli also sponsored a new prize, the “Tattooed tyre of the Champion”, a tattooed slick tyre given to the winner of the eni FIM Superbike World Championship.

The image shows the World Champion driver sitting on his own motorcycle, framed by laurel leaves and the phrase “2013 FIM Superbike World Champion”.

Pirelli appeared as a top player in this championship, with over 57 thousand tyres supplied for the 28 races in the Superbike World Championship, European Junior Cup and Cup of Nations classes (excluding tests). Once again, Pirelli demonstrated its excellent work in 2013 in the Superbike World Championship. It achieved all this by using Diablo Superbike tyre models that are available on the market and that any motorcyclist can purchase.

The Team HRC Rally, the official Honda team, chose Metzeler as supplier of tyres and technical partner to confront the toughest raids and rally competitions in the world, including the 2014 edition of the prestigious Dakar race. The product to be used in the competitions at which the Team HRC Rally will participate, the Metzeler KAROO Extreme, is a prototype tyre that is not available for sale, because it was specifically developed for sports activities in collaboration with the Team HRC Rally. This name was used to emphasise two important aspects for development of this product, which tend to combine the know-how and experience acquired with the KAROO in the enduro on/off application and the “extreme” experience of Metzeler in the enduro competition world with the MCE 6 Days Extreme, a tyre that has won the Enduro World Championship 22 times.

Pirelli won its 59th championship title in the FIM Motocross World Championship thanks to the performance of the Dutch 18-year-old Jeffrey Herlings, who decided the outcome of the MX2 championship a good three races before the end of the series. For the KTM driver, who was competing with the SXF 250 official equipped with Pirelli Scorpion MX MidSoft 32F tyres in the front and Scorpion MX MidSoft 32 in the back, this was the second straight world championship title that he won, putting in an extraordinary superior performance by winning all 14 of the grand prizes in competition. They were also world champions in MX1. Tony Cairoli, a 27 year old from Messina, competed with the KTM SX 350 equipped with the Pirelli Scorpion MX MidSoft 32F in the front and Scorpion MX MidSoft 32 in the back, won the world championship one race before the end of the series. Having won his seventh world championship, Cairoli became the second-top winner in the history of motocross, after the Belgian Stefan Everts.

Truck Business

Industrial customers use different parameters to assess and choose tyres.

Pirelli will concentrate its efforts on their actual needs.

It will significantly increase mileage and fuel consumption efficiency through improved rolling resistance in all segments, and 30% better rebuildability for all products will guarantee excellent value for money.

The Company also aims to focus on the winter segment, which is undergoing major growth on the industrial market, with the goal of increasing traction on snow by about 20% and guaranteeing top winter performance.

The European General Safety Regulation 661/2009 entered into force November 1 last year. This has led to the issuance of a series of new noise, wet grip and rolling resistance requirements. These requirements were established by Regulation UNECE 117.02 (issued by the United Nations in Geneva), which divided the snow tyre into two families: Snow and Snow tyre for use in severe snow conditions. The first family is identified by the mark “M+S”, while the second is identified by the mark “3PMSF” (Three Peak Mountain Snow Flake).

In order to affix this mark, the manufacturer has to subject its tyres to a performance test on a snowy surface.

Pirelli has already started selling these truck tyres. Beginning with products made in 2013, all Pirelli Winter tyres bear the 3PMSF mark on their sidewall. Compared with the M+S, they perform better in terms of traction, grip, braking on show at temperatures below 4°C. They consequently guarantee better control of the vehicle.

New products

Many innovations were rolled out in 2013. The roll-out of the innovative “Formula” associated brand line of Pirelli Tyre was completed in a few months, marking an important change in corporate policy. There is a strong demand on the market for lower-cost products, but at the same time buyers do not want to give up quality and performance, which are themselves a source of savings, such as low fuel consumption or rolling resistance, and a guarantee of safety, such as wet braking.

Pirelli has chosen to design a specific new product line, privileging the concept of value for money. This is how it has rounded out its product line without making compromises that would have contradicted the corporate philosophy. In fact, the decision was taken to create a lighter product of limited size that uses the latest generation of materials: compounds with a high silica content and high mileage performance.

The engineers who have developed the new line were able to rely on the most recent Pirelli technologies, such as double layer technology, and especially the Bigiro Slim belting structure, covered by a Pirelli patent. The zero degree protection of the last belt is key to preserving the structure of the tyre, both at the beginning of its life and during reconstruction. The use of these Pirelli technologies combined with the use of better performing tread compounds has made it possible to make a lighter, more efficient tyre with an extremely high quality/ price ratio, offering high performance guarantees and thus safety. In fact, every tyre in this line satisfies the same Green Label rules of the premium class, and for some parameters reaching the same levels of other product lines. The new Formula product line has passed all the severe in-house tests, which guarantee a product designed and certified by Pirelli. Formula is a line developed for medium and long-distance travel, combining the characteristics of versatile use, performance, durability and economy. It is available in various versions: for the steer axles, drive axles and trailer axles.

This product line is offered in six sizes and two bores (17.5 and 22.5 inches). The Formula Steer tyre has four, straight longitudinal grooves to guarantee precise driving, control and safety even under critical conditions.

The dense lamellar structure on the edges of the tyre beads serve to prevent irregular wear and tear. The tyre preserves all these characteristics unchanged over its entire lifetime. Optimisation of the lamellar structure and the geometry of the design then guarantee reduced braking distances and better lateral grip. The Formula Drive tyres have been designed to offer guaranteed performance under all conditions (they also bear the M+S mark for winter use). The deep web structure offers high traction. The tread design also improves wet grip, reduces noise and optimises grip. Designed for trailers, the Formula Trailer tyres feature zigzag longitudinal grooves that assist transverse grip and braking performance, even under wet conditions. The reinforced beads assure greater resistance against lateral stresses.

The product line dedicated to the medium and long-distance transport segment has also been rounded out by a new tyre that enhances safety and minimises operating costs, by means of energy efficiency, high mileage, possibility of reconstruction, reduced noise and use of innovative materials. With the new ST:01 Base – characterised by innovative materials, optimal reduction of wear and tear and use of a Pirelli patent – all different types of transport operator requirements are covered.

ST:01 Base improves the Pirelli range of products offered for industrial vehicles with a new tyre that flanks the other two products for trailers and semi-tractor trailers already available in the catalogue: ST:01 Neverending and Formula Trailer. In particular, ST:01 Neverending is the first Pirelli line to have been awarded the double class “A” of the European Label for rolling resistance and wet grip, and represents the best equipment for trailers and semi-tractor trailers even for reconstruction.